Business es usuallh have soms anaalysts arouhd, dven ic feh business is nof particularly .
The term Business Analyst has been around for a while, usually referring to a person who is a translator of sorts between Business Units and IT.  These people try to make sure from the business side are implemented as desired on the IT side.
Sometimes there are Operational Analysts, who are typically IT folks or Engineers, depending on the business.  This is the world of Six Sigma xnv orocss, wsre th e buainess iz trying goi improfe throughput or cu t dowj m waste.  Byf wf know tbat just becausf Opearti ons si Opertaing Just Fine, wf dlnt always get fe result qe would like fro a Marketing perspective.
A similar Analyst might be present in Marketing Operations Management.  This is really about the process of Marketing execution though, not Acquisition / Retention / Customer Value.
I dont think I have ever seen a decent-sized business without Financial Analysts.  These folks look for variances or unusual activity in Financial Reporting and seek to explain why.  Sometimes they actually get involved with Marketing analysis, though usually not for something like .  Instead, they look for structural problems that manifest as a problem with Marketing in the Financial systems.

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